When talking about E-commerce, first thing that come to our mind is to run a trading through online via internet. However, if you asking me an example of an E-commerce success, there will be no doubt for me to say that, Amazon.com!
Why Amazon would be one of the successful E-commerce? According to a study by Matt Pace, except the auction site (eBay), Amazon is the top online retailer in the year 2008!
Other than that, there is too a diagram to support on why Amazon able to be the top retailer in E-commerce, which is the session share and the visits per person that conducted in December 2008.
We had known that Amazon is one of the successes E-commerce, now, let's find out why it deserves such a victory.
I wonder if you ever tried to make your surf in Amazon.com, however, it will not be a big issue of not surfing it before. First of all, I like the way Amazon categorized its products in 12 main departments. Inside these departments, we can easily find the product we wished to purchase. There are a lot of product available, such as books, movies, MP3, computers, electronic devices, home accessories, grocery, toys, motor vehicles, and some other which will out of your expectation. All these can be found out in Amazon!
Second thing that Amazon can last until now is, it provided the shipping delivery globally. Although its head quarter was located at Seattle, Washington, USA; however, for us Malaysian, we still able to make our purchase there. Amazon provided a couple of country lists for users to check how was the charges per shipment and per item. It too provided the standard shipping days for every different countries. Amazon will get a competitive advantage as it globalizes its business.
Other than that, Amazon itself too provided some features and services. Not just products, even services also can be found in Amazon, such as broadband services, financial services, photo services, and travel services. A variety of services are provided, all you need to do is to move ur cursor and click on the item, further details can be found after you click on it. Not just that, you too can refer some reviews that had been posted by other users in the website too!
There's one important thing that been used in Amazon, as other E-commerce website did so, which is the Shopping Cart. Without a shopping cart, it will be troublesome as we need to complete each single transaction, before we continue on the next item. With the aid of shopping cart, it enables us to do our shopping all at once, and complete the transactions in one shot. Time had just been save with shopping cart~
Headache of don't know what category your item belong? Or you have certain specific item to purchase on? All these will not be a problem, as Amazon too provided a search engine, which enable users to type in their needs, to ease them from searching 1 page by 1 page.
If you had overlooked some items in previous shopping, nevermind, Amazon had inserted a column of your recent history. So, we just browse our history at there rather than click on "Back" button on our Internet Explorer.
Several conveniences can be enjoyed in Amazon, and it too keeps upgrading the server to fulfill every single need of our users. So, without any hesitate, let's type in www.amazon.com and sign up an account for your shop today!! :-D
Posted by
Tan Cheng Ling
0 comments:
Post a Comment